MIRA-Growing a Micro-Philanthropy Platform

This paper explores the intersection of millennials, faith, and philanthropy, examining the generation’s characteristics and their implications for charitable giving. It discusses various perceptions of millennials, ranging from altruistic to materialistic, and highlights their diversity, education, social tolerance, and digital native identity. The article delves into the complexities of millennial engagement with philanthropy, considering their desire for work with meaning beyond a paycheck, while also acknowledging research on their levels of narcissism versus optimism. It suggests that engaging with millennials in philanthropy can be a mutually transformative experience.